http://www.miss604.com/2009/02/northern-voice-2009-the-death-of-advertising-with-chris-heuer.html Vancouver Blog Miss604 Fri, 10 Feb 2012 04:17:45 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.miss604.com/2009/02/northern-voice-2009-the-death-of-advertising-with-chris-heuer.html#comment-11174 Dale Wed, 11 Mar 2009 16:47:43 +0000 http://www.miss604.com/?p=8395#comment-11174 Bruce Sharpe has posted the video of Chris's talk at http://brucesharpe.blogspot.com/2009/03/death-of-advertising.html Bruce Sharpe has posted the video of Chris’s talk at http://brucesharpe.blogspot.com/2009/03/death-of-advertising.html

]]> http://www.miss604.com/2009/02/northern-voice-2009-the-death-of-advertising-with-chris-heuer.html#comment-11173 Chris Heuer Mon, 23 Feb 2009 06:52:45 +0000 http://www.miss604.com/?p=8395#comment-11173 Thanks for covering my session Rebbecca - just a couple of points of clarification regarding will it blend - was speaking about the profitability of the marketing department itself, not the overall company - they create content like the ipod in the blender and sell ads against it - they also do custom content for various radio/tv stations in local markets around the country and other sorts of activities that generate revenue while increasing awareness of the product - brilliant. The other point is you can go to Google today and search for 'ipod' and you will see the link to that video you mentioned on the first page - hence the proof about the power of social media (and smart marketing / content development) and its evergreen SEO when done right. Thanks for covering my session Rebbecca – just a couple of points of clarification regarding will it blend – was speaking about the profitability of the marketing department itself, not the overall company – they create content like the ipod in the blender and sell ads against it – they also do custom content for various radio/tv stations in local markets around the country and other sorts of activities that generate revenue while increasing awareness of the product – brilliant. The other point is you can go to Google today and search for ‘ipod’ and you will see the link to that video you mentioned on the first page – hence the proof about the power of social media (and smart marketing / content development) and its evergreen SEO when done right.

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