Thursday Morning Link Fest: Guru Edition
This afternoon while doing a curious search on Craigslist (that originated with furniture… we have a table to get rid of) I came across pages and pages of results for “social media” — from consultants to communicators and strategists. It’s in honor of this, and everyday banter on Twitter, that I have this hodge-podge link fest.
2. How do you go about pitching bloggers?
If you hear the words “blind copy,†“news release†or “email blast,†look elsewhere.
6. How do you measure results?
No, “website hits†don’t count as a metric. Ever.
(see this post by Darren Barefoot for more on this topic)
8. Can you just pretend to be me online?
No. Just no.
After March 18th five finalists will be chosen and you can vote for your favourite until May 1, 2009. The Doritos Guru will take home $25,000 in cash, will receive 1% of the net sales of their flavour for the life of the product, and have their commercial aired on national television.
Adam Lawson and his partner Maria are two people in the running to be the next Doritos Guru with these videos.
And if you’re in the Surrey area and want to know some blogging basics, I’ll be speaking at the Surrey Museum in Cloverdale on March 26th. I will also be speaking at the IABC luncheon this Monday, March 16th. I believe tickets are still available online if you’d like to come and learn a bit of what I know about using Twitter for business.
Entries on this website use the 
I always love your Morning Link Fests (or Afternoon or whenever you write them) but this particular one is absolutely spot on. Thanks for the reminder about pub night. I was pretty sure I had stuff to do on Saturday evening
Now I’m curious – do those Doritoes have an ingredient list on the bag? I mean, don’t they have to include an ingredient list and Nutrition Facts label if they are going to be selling them? And if so, wouldn’t you just look at the ingredient list to figure out the flavour?
Yes, actually I have one of the mystery bags as well (aside from the one in the photo above, which is empty).
It includes things like cheese powders: Blue, Monterrey Jack, Colby, and Swiss, as well as tomato powder and sour cream powder, along with butter and paprika.
Haha.. I was just thinking that to myself the other night while twittering about the Canucks game sitting with my boyfriend. How many of us spend valuable time twittering when we could be interacting with our significant others or friends?
It’s kind of a crazy phenomenon!
@VancityAllie that reminds me of some of the cartoons Rob has done – I love the relationship ones like these (funny, cause they’re true)
I liked Merlin Mann’s repeat of Heather Champ’s phrase:
http://www.kungfugrippe.com/post/86005192/i-am-so-done-with-social-media-marketers-yall
“i am so done with social media marketers. y’all are peeing in the pool.”