Social media can be used for many purposes: sharing what you just ate for breakfast, finding out the score of the hockey game, or connecting with colleagues. One of my favourite aspects of the medium is that it can also be used for social good. Vancouver’s Next Top Charity is a video contest to help promote the under-promoted non-profits in our city.
To enter, the 12 finalist contestants produced a quick video about their organization. These entries are now up on the public voting page. The entry with the most votes will receive a prize pack including goodies from the sponsor companies as well as a cash donation to give them a boost.
There is also an auction on the contest’s website that will help raise the donation prize funds. Auction items include a cookbook from West, Crumpler bags, and more. If you would like to get involved either as a sponsor or prize donor you can contact the organizers by email: vntc[at]spotteddoing.com. This is the first event of its kind for the organizers so hopefully it can build some momentum going forward. Voting will continue until June 18, 2010.